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Insights on Marketing & AI

Expert perspectives on AI-powered marketing, creative that converts, and the systems behind high-performing businesses.

AI Ads Are Beating Human Ads — Unless They Look Like AI

AdvertisingJuly 2026

AI Ads Are Beating Human Ads — Unless They Look Like AI

The 60-Second Rule: Why Speed to Lead Beats a Bigger Ad Budget

AutomationJuly 2026

The 60-Second Rule: Why Speed to Lead Beats a Bigger Ad Budget

Will ChatGPT Recommend Your Business? GEO, Explained in Plain English

SEOJune 2026

Will ChatGPT Recommend Your Business? GEO, Explained in Plain English

The £0 Studio: How to Publish Daily Video Without Ever Booking a Shoot

AI VideoJune 2026

The £0 Studio: How to Publish Daily Video Without Ever Booking a Shoot

WhatsApp Is Your New Sales Floor

AutomationMay 2026

WhatsApp Is Your New Sales Floor

How Patients Choose a Clinic in 2026 (Before They Ever Call You)

Healthcare & AestheticsMay 2026

How Patients Choose a Clinic in 2026 (Before They Ever Call You)

Beyond Checkatrade: Why the Best Trades Are Building Their Own Lead Flow

TradesApril 2026

Beyond Checkatrade: Why the Best Trades Are Building Their Own Lead Flow

From Generative to Agentic: What 'AI Agents' Actually Mean for a 10-Person Business

AIApril 2026

From Generative to Agentic: What 'AI Agents' Actually Mean for a 10-Person Business

Testimonial Videos Are Having a Moment — Here's How to Get Yours Without the Awkward Filming

VideoMarch 2026

Testimonial Videos Are Having a Moment — Here's How to Get Yours Without the Awkward Filming

Consistency Beats Virality: The Maths of Posting Daily

SocialMarch 2026

Consistency Beats Virality: The Maths of Posting Daily

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